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Brochureware and Beyond: Case studies of consultant-developed small business web sites

97,88 
97,88 
2025-07-31 97.8800 InStock
Nemokamas pristatymas į paštomatus per 16-20 darbo dienų užsakymams nuo 19,00 

Knygos aprašymas

Brochureware and Beyond examines how small business owners work with web development consultants during the process of designing and implementing a web site. Four engagingly written, detailed case studies illuminate how roles and responsibilities are negotiated between business owner and web developer, and analyze the influences shaping the content and functionality of the end-product. The author argues that to get beyond brochureware with their web sites, small business owners and their web development consultants need to think more strategically and work more collaboratively.

Informacija

Autorius: Janene Carey
Leidėjas: LAP LAMBERT Academic Publishing
Išleidimo metai: 2009
Knygos puslapių skaičius: 196
ISBN-10: 3838301641
ISBN-13: 9783838301648
Formatas: Knyga minkštu viršeliu
Kalba: Anglų
Žanras: Personal finance

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