In the last fifty years, Korea has transformed itself from an agrarian, Confucian-based culture into a global and technological powerhouse, and one of the most important political and economic forces in the world. Based on previous research and face-to-face interviews, the book shows how contemporary Koreans negotiate traditional Confucian values and Western capitalistic values in their everyday encounters ¿ particularly in business and professional contexts. This is a useful companion book for courses in international business, intercultural communication, and Asian studies.
| Autorius: | T. Youn-Ja Shim, Judith N. Martin, Min-Sun Kim, |
| Serija: | Critical Intercultural Communication Studies |
| Leidėjas: | Peter Lang |
| Išleidimo metai: | 2008 |
| Knygos puslapių skaičius: | 222 |
| ISBN-10: | 1433101939 |
| ISBN-13: | 9781433101939 |
| Formatas: | Knyga minkštu viršeliu |
| Kalba: | Anglų |
| Žanras: | Public relations |
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