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Free Gift Inside!!: Forget the Customer. Develop Marketease

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Knygos aprašymas

Free Gift Inside! offers an alternative solution to the difficulty of selling to an already sated and sophisticated consumer.
* Based on the article "Torment Your Customers (They'll Love It" which Harvard Busines Review chose as one of 2002's Six Breakthrough Ideas
* A new concept that turns marketing on its head and offers a more effective answer to customer relationship management and permission marketing

Informacija

Autorius: Stephen Brown
Leidėjas: Capstone
Išleidimo metai: 2003
Knygos puslapių skaičius: 304
ISBN-13: 9781841125466
Formatas: 6.18109 x 0.929132 x 9.33069 inches. Knyga minkštu viršeliu
Kalba: Anglų

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