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How to Write Perfect Press Releases: Grow Your Business with Free Media Coverage (2nd Edition)

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Today's journalists are struggling to cover more with fewer resources, which means there are great opportunities for those who can make a timely pitch in the right way. In this guide for first-time press release writers and public relations professionals alike, Steven Lewis breaks down the press release transaction, showing you how to write a press release that will get attention.

As a journalist or publications like the Financial Times and Esquire, Steven Lewis received thousands of press releases. As a consultant to global corporations, he has written press releases that led to media coverage around the world.

How to Write Perfect Press Releases puts all that experience in your hands and shows you how to do the same.

Informacija

Autorius: Steven Lewis
Leidėjas: Taleist
Išleidimo metai: 2015
Knygos puslapių skaičius: 106
ISBN-13: 9780980855982
Formatas: 5 x 0.24 x 8 inches. Knyga minkštu viršeliu
Kalba: Anglų

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