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Information and Communications Technology for Competitive Intelligence

176,77 
176,77 
2025-07-31 176.7700 InStock
Nemokamas pristatymas į paštomatus per 18-22 darbo dienų užsakymams nuo 19,00 

Knygos aprašymas

In today's complex and dynamic world the need to be informed about what is going on in the environment of the organization is increasing rapidly. To this end, organizations implement a process called 'competitive intelligence'. Competitive intelligence (CI) is about gathering and analyzing environmental information for strategic purposes. To gather and analyze this information, information and communication technology (ICT) is an invaluable tool. Examples are: the Internet, data warehouses or specific applications for competitive intelligence. However, the uncritical implementation of these tools may lead to an 'information overload' or to 'environmental myopia'. To select the right ICT tools for CI, an organization needs to understand the role of ICT in the CI-process. Information and Communications Technology for Competitive Intelligence addresses this need. It sets out to assess the role and possibilities of ICT in the intelligence activities from different perspectives.

Informacija

Leidėjas: Idea Group Publishing
Išleidimo metai: 2003
Knygos puslapių skaičius: 320
ISBN-10: 1591401429
ISBN-13: 9781591401421
Formatas: Knyga kietu viršeliu
Kalba: Anglų
Žanras: Digital and Information technology: general topics

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