This book provides the only comprehensive examination of contraceptive social marketing. It includes a full description of the most important of these programs, documenting a form of international assistance that has attracted over $1 billion from governments and other donors. The book contains a wealth of previously unpublished material that illustrates this remarkable story. The author challenges the widespread belief that family planning can only be made available through medically-oriented programs and that foreign assistance must be catalytic rather than long-term. Let Every Child Be Wanted, with its comprehensive overview, anecdotes and strategies, is a useful handbook for philanthropic agencies, independent charities, and government programs. It will also be valuable for preparing students to work in public health arenas around the world. With a new generation of health workers steeped in social marketing techniques like those offered in this book, tremendous advances can be made in the battle against unwanted pregnancy and AIDS.
| Autorius: | Philip D. Harvey |
| Leidėjas: | Praeger |
| Išleidimo metai: | 1999 |
| Knygos puslapių skaičius: | 264 |
| ISBN-10: | 0865692823 |
| ISBN-13: | 9780865692824 |
| Formatas: | Knyga kietu viršeliu |
| Kalba: | Anglų |
| Žanras: | Ethical issues, topics and debates |
Parašykite atsiliepimą apie „Let Every Child Be Wanted: How Social Marketing Is Revolutionizing Contraceptive Use Around the World“
