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New Business in India: The 21st Century Opportunity

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Knygos aprašymas

New Business in India is focused on how to enter the Indian domestic market, which is currently growing at nearly 10% per annum. The book is important as it is based on first-hand experience and real insights into the market in India, establishing a company and business, and developing the marketing and sales programme for both business-to-business (B2B) and business-to-consumer (B2C) companies. Serving as a comprehensive introduction to entering the market, this book, in short, is able to take business planners and developers working in both large and small companies through the processes they must address in order to establish a successful business in India at a time when there is a first-mover advantage.

Informacija

Autorius: Paul Davies
Leidėjas: World Scientific Publishing Company
Išleidimo metai: 2008
Knygos puslapių skaičius: 200
ISBN-13: 9789812790422
Formatas: 6.3 x 1 x 9 inches. Knyga kietu viršeliu
Kalba: Anglų

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